How private is your personal information? As someone who spends some time with SEO and search engines, I’d venture to propose that it’s not as private as you think. The following are ways of finding public and personal information through Google. I encourage you to try these with your own name and hope that it will help you better-secure your identity.

Resume Search:
intitle:resume intext:address -intitle:reference -intitle:sample -intitle:format -template -worksheet -prospective -form -please filetype:doc

Criminal Records

Your state + “department of corrections” + name

Your state + “death row” + name

E-mail Addresses

Sometimes, you can find e-mail accounts and passwords with this search:
or this search:
If you’re just looking for e-mail addresses belonging to a certain domain, however, try this:
allintext:@domain.name.here.com

The Pipe Character

“Jake|Jacob Smith” resume

This searches for variations of a name (Jacob, in this example). The pipe character is near the backslash “\” on your keyboard and is universally recognized as meaning “OR” in nerdy programming circles.

Google Profile Listings:

site:http://gstatic.com/s2/sitemaps/

This search reveals Google’s sitemaps of every Google Profile. I’m surprised that they have even allowed these listings to be indexed in the first place, because there are thousands of them.

Credit Card Numbers:

4052000000000000..4052999999999999

Hackers know that credit card account numbers are typically 16 digits long. They also know that the first four digits in a card’s number tell a lot about the type of card, as lots of cards that share the same first four digits. For example, if a card starts with 4052, a hacker would simply enter 4052000000000000..4052999999999999 into the Google search engine. This tells Google to search for Web sites containing any 16-digit number starting with 4052.

This is actually one of the few searches that I know of that are blocked by Google. There are other ways, however, to find credit card numbers in Google by finding footprints that payment processing systems with security holes leave behind. A startup called Blippy found this out the hard way recently.

Voicemail Messages

This isn’t available anymore, but for a short time in late 2009 Google was mistakenly indexing their Google Voice customers’ voicemails. You could find them simply by searching for site:https://www.google.com/voice/fm/*.

For a more comprehensive, advanced guide to Google’s operators, see:

http://www.google.com/cse/docs/resultsxml.html

For a guide to Google hacking, see:

http://johnny.ihackstuff.com/

I attended an excellent webinar on Google Analytics the other day hosted by Niel Robertson and Anna Sawyer from Trada. I’ve been using some metrics in my custom reports similar to theirs for a couple of my clients, but they had a few very insightful ones that I jotted down and implemented immediately. The combined list is as follows:
  1. Conversion Rate and Bounce Rate
  2. Adwords Cost per Conversion
  3. Conversions by Source
  4. Conversion Rate by Source
  5. Unique Visitor Conversions
  6. Unique Visitor Conversion Rate

Hacking CCTV Systems with Google

July 18, 2010

Here’s a quick security tip: when you set up a closed-circuit network camera security system to monitor the inner workings of your home or business, be sure and at least protect it with a password if you must expose it to the internet at all.
The following are Google searches for finding exposed network camera systems. [...]

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How to Edit a Public Google Map

July 16, 2010

I was looking for a new apartment for when I go back to school, and wanted a listing of all apartments in the area. Thankfully, someone had already mapped out every apartment complex in a Google Map. Unfortunately, however, I also wanted the prices associated with those, but was not able to edit the listings [...]

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How to Use Google as Your Own Free Content Distribution Network

July 10, 2010

With prices falling on hosting costs and Google placing more SEO value on  site load speed, Content Distribution Networks (CDNs) are rapidly becoming more relevant and practical. In this article, I’ll show you how to leverage Google’s App Engine servers into your own free CDN!
What is a CDN?
Wikipedia is a great resource for reading more [...]

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How to Automate Your Adwords Editor Login with Autohotkey

July 9, 2010

I love Adwords Editor, but I hate logging in every time I use it because my password is so long that I have to open a browser, log in to Lastpass, copy my password, and then paste it into the login box. I can understand the security considerations by Google, but still prefer to avoid [...]

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How to Install Cacti 0.7.8d Plugin Architecture on Ubuntu 9.10

June 28, 2010

Original Problem: My ISP is fast but they limit my monthly bandwidth.
Original Solution: Cacti is an excellent network monitoring tool, so I decided to use it along with its Threshold plugin to monitor my home network via my hacked WRT-54GL router (DD-WRT firmware) using SNMP and send me an e-mail alert if I overused bandwidth [...]

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2 Simple Ways to Get a Real Person on the Phone

June 21, 2010

As we’re all painfully aware, IVR (Interactive Voice Response) systems are overused as a bad substitute for real customer service. Here are two simple ways to get around most of the ones you’ll ever encounter:

Fonolo: A free service that has pre-programmed the dial sequences for hundreds of companies. Simply choose which department you want to [...]

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Piggybacking Google Apps Proxy Servers for Free

June 21, 2010

Thanks to an excellent post on Digital Inspiration, dozens of people (myself included) have set up proxy servers on their Google Apps developer accounts that you can now access freely and easily, as most of them didn’t think to tweak their security settings to protect from getting indexed in Google’s search results: http://goo.gl/pDR4.

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Remixing the Web, Part 2: Using Yahoo Pipes

June 19, 2010

Yahoo Pipes is the Swiss-army chainsaw of remixing the web. It pulls in data from any web pages, spreadsheets, or RSS feeds that you choose and can filter, extract information (like prices or e-mail addresses),  overlay it on a map, and much more. I’ve used it to:

Geolocate Craigslist apartment listings in my college town, overlay [...]

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